Floral Print Midi Dress
Floral Print Midi Dress
£330.00A hand-painted sunshine yellow floral print, painted by Deidei founder Hailea, on a pleated midi dress made in the UK and digitally printed with Oeko-Tex standard dyes. It is on Ziracle because the print, the pattern cutting and the small-run production all stay in one hands-on studio.
Only 3 left in stock
Dispatched directly by Deidei from United Kingdom
UK standard delivery typically 1–3 business days
Certifications:
The Maya dress is built around lightness and structure. The skirt falls in fluid pleats to a midi length, buttons run down the front, and a tie at the back defines the waist, so the fit is yours to adjust rather than fixed.
The print is the point. Deidei founder Hailea paints every print by hand, and cuts the patterns herself for fit. Deidei also makes each piece in limited collection runs rather than mass production, so this is not a dress you will see on everyone.
Key features:
- Hand-painted floral print in sunshine yellow
- Pleated skirt falling to a midi length
- V neckline
- Buttons down the front
- Ties at the back to define the waist
- Adjustable waist
- Hidden pockets
- Unlined
- Corozo buttons
- Made in the UK
Materials and making:
- Bamboo is the world's fastest growing woody plant and can easily be grown organically. It still needs chemicals to be made into fibres for clothing, but it doesn't generally require fertilisers or irrigation.
- Corozo is made from the Tagua nut, found in Equatorial rainforests. The nuts are harvested without harming the trees, which protects the rainforest and its ecosystem.
- Made ethically in the UK.
- Digitally printed using Oeko-Tex standard dyes.
Fit:
- Model is 175cm and is wearing a size S
- Available in sizes S, M and L
Deidei designs with circular principles from the start, so each garment is made for longevity and has an end-of-life solution in mind.
About Deidei
Deidei addresses the challenge of fashion waste by creating clothing that seamlessly blends personal style with environmental responsibility. The brand focuses on integrating circular design principles from the very beginning, ensuring each garment is crafted for longevity and end-of-life solutions, allowing individuals to look and feel good while positively impacting the planet.
What sets Deidei apart is its commitment to in-house design and development, with sustainability woven into every stage of the garment's lifecycle. Founder Hailea not only hand-paints all prints, ensuring unique aesthetics, but also meticulously cuts patterns to guarantee an exceptional fit. This hands-on approach allows for precise control over quality and ethical production.
Deidei's production model further distinguishes it through limited collection runs for each piece. This conscious decision actively reduces waste, moving away from mass production and ensuring that each garment is crafted with intention and care, reflecting a deep respect for resources and the environment.