Plum Dusty Purple Matte Wet Liner Eyeliner

Plum Dusty Purple Matte Wet Liner Eyeliner
A water-activated pressed pigment eyeliner from Glisten Cosmetics that delivers full-colour payoff in a dusty matte plum — and glows under UV. Vegan and cruelty-free, verified by PETA, from a UK-based indie brand that keeps expressive colour genuinely affordable.
In stock
Dispatched directly by Glisten Cosmetics from United Kingdom
UK standard delivery typically 1–3 business days
The Wet Liner® is a water-activated pressed pigment eyeliner that works differently to a standard pencil or felt-tip. You add a small amount of water, load the brush, and the pigment releases as a saturated, matte line that sets without cracking or fading. The Plum shade is a dusty purple matte — deep and wearable, with UV-reactive pigment that glows under ultraviolet light.
Glisten Cosmetics was founded in 2017 by Natalie and is run as a family and friend business from the UK. The brand's focus is expressive, high-pigment colour at a price point that does not require a compromise on ethics — every product in the range is 100% vegan and PETA-certified cruelty-free.
The Wet Liner® is available in two sizes: a 3g pot for trying the shade, and a 10g pot for regular use.
- Full-colour matte payoff — no cracking or fading
- UV-reactive — glows under ultraviolet light
- Water-activated pressed pigment formula
- 100% vegan and PETA-certified cruelty-free
- Available in 3g (Small) and 10g (Large)
- Net weight: 3g or 10g depending on size selected
- Once opened, use within 18 months
How to use: Open lid, add a small amount of water to lid, dip brush into water (not too much) and then swirl the brush into the pigment and watch the colour pay off.
Ingredients: Aqua, Glycerin, Polysorbate-20, Acacia Senegal Gum, Phenoxyethanol, Methylparaben. May contain (+/−): Sericite, Mica, Talc, Calcium Carbonate, Titanium Dioxide (CI 77891). FDC Yellow 10 (CI 47005), FDC Yellow 11 (CI 47000). FDC Blue 1 (CI 42090). D&C Violet 2 EXT (CI 60730). DC Red 22 (CI 45380). DC Red 28 (CI 45410), Iron Oxides Black (CI 77499).
Safety information: For external use only. Keep at room temperature; avoid placing in direct sunlight. Avoid direct contact with eyes and keep out of reach of children. Discontinue use if signs of irritation or rash appear. If you are allergic, or are under treatment or medication for any skin or hair disorders, consult your healthcare professional before use. To check for skin sensitivity, do a small patch test on the inner elbow.
Note: Some colours contain pigments which, according to US law, may not be suitable for use in the eye area.
All sales are subject to UK and EU law. Please read the Glisten Cosmetics disclaimer before purchasing.

About Our Brand Glisten Cosmetics
Glisten Cosmetics specialises in colourful, expressive makeup, empowering individuals to embrace their unique style. In a beauty landscape often dominated by high prices and exclusive aesthetics, Glisten Cosmetics provides an accessible alternative, ensuring vibrant, high-quality products are available to a wider audience.
What truly sets Glisten Cosmetics apart is its unwavering commitment to ethical beauty. As a PETA-certified brand, all products are 100% vegan and cruelty-free, ensuring no animals are harmed in the creation of their colourful range. This dedication extends to making their products affordable, reflecting a core belief that ethical and inclusive beauty should not be a luxury.
Founded in 2017 by Natalie, Glisten Cosmetics operates as a family and friend-run business from the UK. This close-knit structure allows for a direct connection to their community and a focus on customer satisfaction, ensuring every product delivered meets their high standards for both quality and ethical production.
